WS329: Strengthening Investor Relations with Adam Carswell

On today’s episode, we are joined by Adam Carswell to talk about his role as an investor relations specialist. He provides insight into the many skills required for this position. It starts with getting investors on the phone because without this, you do not have much else to work with.

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This is why is it crucial to put time into building these relationships and to ensure that they are valuable in the long-term and not just to the immediate deal. It might not be instantly clear how a relationship can add value, so it is important to keep this long-term vision in mind. When building the relationship, it is important to find the balance between being casual and professional to make potential investors feel comfortable. People are drawn to your personality and are more likely to work with someone they like. Even when posting online, which Adam discusses in great detail, do not be afraid to show who you are. Putting yourself out there is not easy, but there are many different ways you can do it to pique investor interest in you. You simply have to find what works for you. To learn more about how to strengthen your investor relation skills, join us today!

Key Points From This Episode:

  • How Adam’s background led him to his current career. 
  • What Adam does to bring investors into the first call.
  • When approaching someone for the first time, anticipate a long-term relationship with them.
  • Some of the best ways to connect with investors initially.
  • What Adam’s approach to LinkedIn marketing has been and who he emulates.
  • Which platforms get the best response from investors.
  • Some other ways that Adam is growing his investor network.
  • How to manage your time around social media engagement and posting.
  • Some tips on getting past nerves to make connections with investors.
  • The benefits of having a dedicated investor relations specialist on your team.
  • One thing that has contributed to Adam’s success.
  • And much more!

[bctt tweet=”Live a life unlabeled. The less labels you have, the more free you are and it’s tougher for people to put you in a box. You can really be yourself. — @IXcarswell” username=”Whitney_Sewell”]

Links Mentioned in Today’s Episode:

Joe Apfelbaum on LinkedIn

Adam Carswell on LinkedIn

Real Estate Guys

How to Win Funds and Influence People

Adam Carswell’s Untitled on YouTube

Elana Cardone on Instagram

Dream Chasers on Apple Podcasts

Adam Carswell

About Adam Carswell

Adam J. Carswell is a real estate entrepreneur with a hyper-focus in retail shopping centers and commercial syndications. He is also a podcast host, avid vlogger, new media marketing expert and investor relations specialist. Currently, he serves as a Director at Concordia Realty Corporation, and Business Development Manager at Asym Capital. Combined, both firms have syndicated, redeveloped, repositioned, and revitalized more than $425m worth of real estate across the country in California, Connecticut, Florida, Georgia, Illinois, Massachusetts, Michigan, Mississippi, Missouri, New Jersey, New York, New Mexico, North Carolina, Pennsylvania, South Carolina, Washington, and Wisconsin.

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