Impact investing means making sure that what you are investing in not only generates a profit but also benefits other people as well as the planet. As Camilla Jeffs explains on today’s show, making a profit and having a positive social and environmental impact are not mutually exclusive and she offers examples of ways in which both of these elements of impact investing can be achieved.
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In this episode, we also discuss Camilla’s transition from having only her husband as her business partner (and involving their kids in the DIY) to being part of a whole team, and how this change has been very rewarding. Camilla explains why she believes that multi-family and assisted living investments are two of the strongest asset classes in commercial real estate and why they are likely to remain in that position for a long time to come. We also briefly delve into Camilla’s passion for financial education for women, her regular exercise routine and her key to success; discipline. If you are looking for ways to become a conscious investor, this episode is a fantastic place to start!
Key Points From This Episode:
- Camilla explains the investing trifecta that characterizes purposeful investing; profit, people, planet.
- Why people are investing less in charities and doing more impact/conscious investing.
- How Camilla began her impact investing career with section eight tenants in single family homes.
- Camilla’s decision to move to multi-family and assisted living investing because of the positive impact this could have on a greater number of people.
- Changes such as installing low-flow ablution facilities benefits the planet (saving water) and increases profit (reducing utility bills).
- Camilla shares how she keeps her investors informed on how their investments are doing in terms of profit and social and environmental impact.
- Examples of ways people in multi-family units creatively give back to their communities.
- Why investing impactfully does not mean you will get a lower return on your investments.
- The challenge of transitioning from investing only with her husband to investing with a team, and how rewarding that move has turned out to be.
- Camilla also specializes in educating first-time passive investors.
- Why Camilla believes that multi-family and assisted living are two of the strongest asset classes in commercial real estate.
- A brief explanation of the ‘great wealth transfer.’
- Exercising outside and a daily family prayer and hug are two rituals which are very important to Camilla.
- Camilla is passionate about financial education, particularly for women.
- The key to success according to Camilla: Discipline, especially in times when you have little motivation.
[bctt tweet=”What’s a purposeful investor? Well, it’s someone that invests not just for profit but for people and the planet as well.” — Camilla Jeffs” username=”whitney_sewell”]
Links Mentioned in Today’s Episode:
About Camilla Jeffs
Camilla Jeffs is passionate about financial education, building wealth, and living a life by design. With 18 years of experience investing in real estate, she now provides investment opportunities for others to achieve passive income through investing in apartments and senior housing. Camilla believes in the investing trifecta, where one can achieve not only strong financial returns, but create social and environmental impact by providing safe, clean, and affordable housing to entire communities. Camilla is a triathlete, an outdoor enthusiast, and devoted mother to her five amazing children.
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