Today’s awesome guest is the highly successful real estate investor and syndicator, Keith Yackey. Part of what makes Keith so impressive is that within just two years of setting out to learn real estate, he had flipped 185 properties and completed over 700 deals. Nowadays, Keith owns 300 rentals, has raised over 45 million dollars in private capital, and also offers his services as a syndication coach and motivational speaker.
Our gracious sponsor:
Gene Trowbridge and Jillian Sidoti, founding partners of the top syndication law firm Trowbridge Sidoti, have a legal team with over 88 years of combined legal experience. That team, along with their amazing support staff, has helped clients raise over 3.7 billion dollars in offerings by being dedicated to empowering entrepreneurs to raise capital legally, while allowing them time for other important things in their life. To learn more, visit the Crowdfunding Lawyers YouTube channel or website.
Watch the episode here:
Listen to the podcast here:
Today you’ll hear more about some of the unique approaches Keith has developed as far as raising capital. He talks about how he finds and approaches potential new investors, the techniques and practices he employs while interfacing with them on a deal, and his policies around staying in touch post-deal. Keith gets into the specifics of his ‘soft sell’ and ‘ask questions first’ approaches, and how he switches between them based on his familiarity with a potential investor or that investor’s familiarity with real estate. He has a mindset built around the belief that by asking an investor for money he is offering them the opportunity they have been waiting for, rather than begging from them cap in hand. Keith also shares some of his best practices and habits for growing his business and continuing to be the success that he is, so be sure to tune in to this one!
Key Points From This Episode:
- How Keith learned that he could use other peoples’ money to get rich.
- The mindset of giving rather than getting, which Keith uses when raising capital.
- A recommendation to approach investors who are already interested in real estate.
- Investors can be found by looking through records of local private mortgage or cash deals.
- The ‘soft sell’ Keith uses to entice people who know him but don’t know real estate.
- Keith’s ‘ask before offering’ approach to enticing seasoned real estate investors.
- How Keith uses a group prospective and the scarcity mindset in step two of landing investors.
- Keith’s ‘investor packet’: its structure and the three questions it answers.
- Some of the post-deal follow-up techniques Keith uses to make investors feel connected.
- Why Keith raises slightly more money than he needs.
- The reason Keith overshoots timelines when presenting deals to potential investors.
- How Keith stands out through tapping local private money and staying true to his word.
- What to know in order to gain credibility as a first-time syndicator.
- Keith’s hopes for what the potential downturn will offer him in terms of deals.
- The thing which most helped Keith improve his business: systems and being vocal.
- How being honest and making investors money will keep them coming back.
- A list of the habits which Keith practices that have contributed to his success.
[bctt tweet=”It takes money to make money but it doesn’t have to be yours. — @KeithYackey” username=”whitney_sewell”]
Links Mentioned in Today’s Episode:
About Keith Yackey
Keith Yackey is a real estate syndicator, investor, and motivational teacher. Keith quit his career in carpentry and set out to conquer his fears after his mother advised him to live a life of no regrets during the last few days of her life. With only the most baseline guidance and in the space of two short years, Keith had grown to flip 185 properties, own 300 rentals. He has now done over 700 deals and raised over 45 million dollars. Keith used the disappointment he felt at the lies told by TV investment deals and decided to make a change by bringing deals that actually produce returns to those who need them. Keith’s remarkable strategies and larger-than-life personality earned him a lot of attention, and today he offers his services as a motivational speaker and coach, having spoken on stages with names like Pitbull, Tony Robbins, Gary Vee, Russell Brunson, and Lewis Howes.
Love the show? Subscribe, rate, review, and share!
Join the Real Estate Syndication Show Community: