In this interview, Whitney explores the experiences of Bob Knakal, a highly successful real estate expert in New York City. With a track record of over 6,000 transactions totaling more than $23 billion, Bob shares insights into his growth strategies. He outlines steps taken with his partner to transform their business from a modest team into a force of 250 individuals across three offices.

Bob emphasizes the significance of strategic planning in real estate, stressing the need for a well-defined approach. He explains adopting a residential farming approach to commercial real estate, involving a deep understanding of specific neighborhoods and markets to set them apart from other brokers.

Integral to their growth strategy was a commitment to servant leadership. Bob and his partner prioritized empowering team members, fostering self-esteem, and supporting personal and professional development, creating a collaborative culture that encouraged everyone to surpass their expectations.

Tracking key metrics played a crucial role in their strategy, in both personal and professional realms. Bob discusses how monitoring volume and value metrics informed their decisions, keeping them abreast of market trends.

For success, Bob emphasizes disciplined prospecting and networking, setting goals for weekly contacts with property owners and regular attendance at events to consistently generate business opportunities through relationship-building.

Lastly, Bob highlights community engagement, serving on charity boards, and focusing on aiding disadvantaged children through educational and athletic opportunities.

To connect with Bob and gain insights, emails can be sent to [email protected]. Connecting with him on LinkedIn offers a chance to stay updated on his latest industry insights and engage in discussions. Seize the opportunity to connect with this seasoned professional in the real estate industry!

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About Bob Knakal:

Bob Knakal, the Senior Managing Director at JLL’s New York office leading the New York Private Capital Group, has a distinguished career in real estate. Prior to JLL, he chaired Massey Knakal Realty Services, New York’s top building sales firm. Starting in 1984 at CB Richard Ellis, he co-founded Massey Knakal with Paul J. Massey Jr. Their venture thrived, closing 6,000+ transactions worth over $23 billion from 1988 to 2014.

Bob’s personal contributions include selling 2,000+ buildings, totaling $18 billion—a record for a single NYC broker. Post the 2014 Cushman & Wakefield acquisition of Massey Knakal, Bob chaired New York Investment Sales, globally ranking as the top originating investment sales broker from 2014 to 2016.

Beyond his roles, Bob shares industry insights through his weekly column, “Concrete Thoughts,” in the Commercial Observer since 2009.

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