In this podcast episode, Bob Knakal, a seasoned commercial real estate professional with over 40 years of experience, explores the impact of technology on the industry. Since beginning his career in 1984, he has observed significant changes in the real estate landscape. While technology has enhanced efficiency and productivity, it hasn’t necessarily led to a substantial increase in sales or transactions.
Bob underscores that the real estate business relies on information and relationships. Technology, though vital, proves effective only when high-quality, reliable data is inputted into platforms. He emphasizes the importance of accurate, verified data, a focus of his team at JLL, which self-produces data sets rather than relying on third-party aggregators.
Looking ahead, Bob anticipates more significant industry changes in the next five years, driven by advancements in artificial intelligence (AI) and other technologies. He notes that while AI can improve processes and efficiency, practitioners must handle data collection to ensure accuracy.
Bob shares current technologies used by his team, including CRM systems Snapforce and RealNex. These systems help track and manage client communication, enhancing overall efficiency and effectiveness. Bob’s insights illuminate the evolving role of technology in real estate, offering valuable advice for navigating market challenges and opportunities.
To connect with Bob and delve into his expertise, email him directly at [email protected]. Stay updated on his latest industry insights and engage in discussions by connecting with him on LinkedIn. Don’t miss the chance to connect with this seasoned professional in the real estate industry!
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About Bob Knakal:
Bob Knakal, the Senior Managing Director at JLL’s New York office leading the New York Private Capital Group, has a distinguished career in real estate. Prior to JLL, he chaired Massey Knakal Realty Services, New York’s top building sales firm. Starting in 1984 at CB Richard Ellis, he co-founded Massey Knakal with Paul J. Massey Jr. Their venture thrived, closing 6,000+ transactions worth over $23 billion from 1988 to 2014.
Bob’s personal contributions include selling 2,000+ buildings, totaling $18 billion—a record for a single NYC broker. Post the 2014 Cushman & Wakefield acquisition of Massey Knakal, Bob chaired New York Investment Sales, globally ranking as the top originating investment sales broker from 2014 to 2016.
Beyond his roles, Bob shares industry insights through his weekly column, “Concrete Thoughts,” in the Commercial Observer since 2009.
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